News and Updates

  Honoring Men’s Mental Health: Sereno Group Co-Founder Ryan Iwanaga Talks About Depression I am a man and I live with depression. I am expressing this publicly for the first time. By sharing this truth, my intention is not so much to find relief from the weight of it, though there is some of that, but instead to share my experience in the hope it might give others, […]
  Sereno Group Continues to Introduce Experienced Leadership to Enhance Client Experience and Provide the Highest Level of Support for REALTORS® on the Santa Cruz Coast  Sereno Group Expands Experienced Leadership in its Coastal Offices to Enhance Client Experience and Provide the Highest Level of Support for Local Real Estate Agents. Since its inception in 2006, Sereno Group has built the most productive, philanthropic and locally owned residential real estate company in the Silicon Valley region through its focus on progressive, […]
  Inman Opinion by Chris Trapani: Why traditional brokerages will persevere post-pandemic With COVID-19 in our midst, it has never been more crucial for brokerage leadership to take a progressive position to lead their agents through the pandemic and into the future. During every downturn or recession, the thin veneer over disruptor brokerages that claim to be revolutionizing our industry is pulled back, and we are reminded of […]
  #MentalHealthMonth: We Are All In This Together Since 1949, National Mental Health Awareness Month has been observed in May to increase awareness surrounding the importance of mental health and wellness. Mental health is defined as emotional, psychological, and social well-being. It affects how we think, feel, and act, and helps determine how we handle stress, relate to others, and make choices. As we […]
  COVID-19 Updates by County The recent news regarding real estate being added as an essential service has definitely added some confusion throughout our industry. Safety is Sereno’s utmost concern during these uncertain times. As things continue to change daily, please remember that we are working hard behind the scenes to vet all new information to make sure we are […]
  List of Grocery Stores with Special Shopping Hours for Seniors CA has launched a hotline to deliver services and help for older Californians. CALL: 1-833-544-2374       RESOURCES SIP_SeniorShopping_SocialMedia
  COVID-19 Resources for the Coast As a socially responsible company, we are committed to taking appropriate action to ensure the welfare, health and safety of everyone in the community. While our business is running, please note that our offices and agents are following the County Orders pertaining to COVID-19. We remain at your service, virtually, from our shelter in place. […]
  COVID-19 Resources for the Peninsula As a socially responsible company, we are committed to taking appropriate action to ensure the welfare, health and safety of everyone in the community. While our business is running, please note that our offices and agents are following the County Orders pertaining to COVID-19. We remain at your service, virtually, from our shelter in place. […]
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  COVID-19 Resources for the South Bay Area As a socially responsible company, we are committed to taking appropriate action to ensure the welfare, health and safety of everyone in the community. While our business is running, please note that our offices and agents are following the County Orders pertaining to COVID-19. We remain at your service, virtually, from our shelter in place. […]
  To our Clients and Community…     Cick HERE to read the Order of the Health Officer of the County of Santa Clara. Click HERE to read the Shelter In Place order for Santa Cruz County. Click HERE to read the Order from San Mateo County.
  Sereno Group is proud to have four agents on the 10 Under 40 List in Gentry Magazine. Congratulations to our 4 agents listed in Gentry’s 10 Under 40. It is always an honor to see the success and good work Sereno Group agents are doing out in the community to elevate the business of real estate. Click HERE to read the article in Gentry Magazine.
  Sereno Group 1% For Good Los Gatos announces its largest single grant to Los Gatos – Monte Sereno DART Sereno Group 1% For Good Los Gatos is pleased to announce its largest single grant to date. This opportunity grant, in the amount of $30,000, was made to the Los Gatos – Monte Sereno Disaster Aid Response Team (DART) so the organization can replace its response trailer, a vital part of their daily operations to […]
  Sereno Group Announces the 2018 Joanne Knapp Community Service Award and Sereno Group Spirit Award Recipients Associates Carol Jeans of Sereno Group Los Gatos and Terry Ballantyne Brezsny of Santa Cruz, received the company’s Joanne Knapp Community Service Award for 2018. The Joanne Knapp Community Service Award is given each year to an associate who exemplifies Sereno Group’s spirit of proactive community connectedness and involvement through thought, spirit, and action. The […]
  Sereno Group ranked #26 in Silicon Valley Business Journal’s Top Corporate Philanthropists List Sereno Group is pleased to announce that the company has risen to #26 (up from #29 last year) in the Silicon Valley Business Journal’s Top Corporate Philanthropists. Diane Schmitz, committee lead for the Los Altos office, accepted the award at the recent commemoration event. The company is honored to be part of this civic minded […]
  Sereno Group Unveils Its 2020 Vision Residential real estate has long been a business of exaggeration. Agents boast of millions being sold while brokerages boast of billions. The result: the public believes real estate agents and brokerages make too much money and agents feel their broker takes too much of their hard-earned commissions. Adding to the confusion, the public does not […]
  Sereno Group Announces the Formation of its 1% For Good Charitable Foundation   Sereno Group is proud to announce its latest charitable community-driven creation with the Sereno Group 1% For Good Charitable Foundation. In partnership with both the Los Altos Community Foundation and the Community Foundation Santa Cruz County, the company is now connected with like-minded philanthropic communities and positioned to expand its impact through local charitable […]
  Sereno Group Awarded #1 in 2019 Bay Area News Group Top Workplaces As part of a small group to be on the list for 10 consecutive years, Sereno Group is honored to be named to the #1 spot for mid-size companies in Bay Area News Group’s Top Workplaces 2019. Sereno Group now stands in the unique position of being named to Bay Area News Group’s Top Workplaces […]
  Sereno Group CEO Chris Trapani weighs in on the NAR campaign to define and elevate REALTOR® status This month’s National Association of REALTORS® (NAR) Power Broker Roundtable discusses “That’s Who We R”, the 2019 campaign for REALTORS®. Click HERE to read what our very own Chris Trapani has to say about “Who We R.”
  A woman of influence: Kirsty Duncan directs Sereno Group’s 1% For Good Program The Silicon Valley Business Journal is honoring 100 Women of Influence on May 16 for their impact on their professions and in their community. Kirsty Duncan started on her path to becoming director of social impact for Sereno Group’s 1% For Good program from unlikely beginnings. Starting out as a single mother with limited experience, […]
  RealTrends Rankings Place Sereno Group 3rd in the Nation RealTrends ranking places Sereno Group at 3rd in the nation for brokerages with the highest average sales price in 2018.   Click HERE to read the full article and share.