News and Updates January 6, 2017

Guy Kawasaki Named As The Keynote Speaker For Sereno Group’S Upcoming Sereno Session Companywide Event

LOS GATOS—1 May 2013. Sereno Group announced today that legendary Silicon Valley visionary, Guy Kawasaki, will be the keynote speaker at their upcoming May 6th Sereno Session company-wide event. The half-day event will feature Kawasaki, an agent panel, and Sereno Group founders, Chris Trapani and Ryan Iwanaga, discussing the company’s culture and its long term vision.

A New York Times bestselling author of twelve books, including The Art of the Start: The Time-Tested, Battled-Hardened for Anyone Starting Anything, Enchantment: The Art of Changing Hearts, Minds, and Actions, and APE: Author, Publisher, Entrepreneur. Kawasaki served as the Chief Evangelist of Apple during the early years of Apple and presently serves as a special advisor for the Motorola business unit of Google.

“We are tremendously honored to have Guy as our keynote speaker,” said Chris Trapani, CEO of Sereno Group, “Guy’s book, The Art of the Start was actually the first book co-founder, Ryan Iwanaga, and I read when we began formulating the idea of Sereno Group. It was reading Guy’s book that we understood our company had to be about something more than profitability. It had to be a place where meaning was created in the doing.”

About Guy Kawasaki:

Guy Kawasaki earned a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College. His in-depth knowledge of the high-tech industry combined with his years of management experience enables him to address a wide range of audiences. His particular strength is the ability to quickly understand diverse industries and incorporate his pre-existing knowledge into a highly relevant and customized speech.

About Sereno Group:

Open since July 1, 2006, Sereno Group Real Estate has quickly established itself as a market leader by continually attracting top producing agents in the Silicon Valley. During this time, Sereno Group has achieved the highest per agent productivity for residential real estate brokers in the county. In 2012, Sereno Group ranked as the #4 brokerage in the United States for per agent closed sales volume in Real Trend’s annual national brokerage rankings report. The company, which has been ranked the #1 Best Place to Work in the Bay Area for three years in a row, now has six offices located in Los Gatos, Saratoga, Los Altos, Santa Cruz, and Palo Alto and Willow Glen. The 220 agents of Sereno Group sell and serve the Santa Clara, San Mateo and Santa Cruz Counties and points beyond.

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